Vogue UK – The last thing the world needs is another beauty brand,” starts Lady Gaga’s Instagram video, “but that’s too bad.” She’s giving us just that anyway. The singer, songwriter and Oscar-nominated actress is adding another string to her bow with the launch of her latest venture: a new beauty brand, Haus Laboratories, that’s set to make waves in the beauty industry. From how and when to buy it to who is behind the venture, here’s everything we know about Haus Laboratories so far…

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